What We
Do
At Rand Runners Digital Growth, we empower real estate professionals to enhance their online presence, automate marketing efforts, and generate quality leads. Our services are designed to address the unique challenges faced by real estate agents in today’s digital landscape.
01
Brand Marketing
Strategic Planning
Innovative Strategies
Growing a real estate business is more than posting listings and hoping they convert. Today’s market demands smarter systems, faster communication, and a strategy that works while you’re offline. That’s where we come in.
At Rand Runners, we craft strategic marketing blueprints that don’t just look good—they work. Using market trends, behavior-driven data, and automation at the core, we help you attract leads, build trust, and convert clicks into closings.
Key Highlights:
Precision Market Targeting – We pinpoint your ideal audience using local and behavioral data, ensuring you reach high-intent buyers and sellers.
Conversion-Focused Funnels – Our automated funnels guide leads from first click to final contract—without manual chasing.
Always-On Brand Systems – From listings to lead capture, your online presence works 24/7 to build awareness, nurture trust, and drive revenue.
- Brand Strategy & Positioning
- Market Research & Analysis
- Messaging & Communication Frameworks
- Customer Persona Development
- Portfolio Architecture
Portfolio Architecture
Your property listings are more than content—they’re brand capital. That’s why we design a connected system that transforms each listing into a lead magnet. With every touchpoint—from landing page to follow-up—you look professional, feel in control, and stay top-of-mind.
We don’t do cookie-cutter. We align your website, automation, and sales goals into one unified engine that turns visibility into opportunity.
What We Deliver:
Branded Digital Presence – Websites and listings that reflect your tone, values, and market positioning.
Optimized Page Flow – Strategic page layouts and CTAs that guide users from curiosity to conversion.
Scalable Structure – Systems that grow with you, whether you’re an independent agent or a growing team.
- Marketing Research
- Positioning
- Brand Acceleration
- Portfolio Architecture
- Content Strategy
Messaging
Your brand’s voice is the heartbeat of your business—especially in a vibrant hub like Johannesburg. At Rand Runners, we refine messaging so it’s consistent, compelling, and perfectly aligned with your strategic goals. This cohesive approach ensures your story resonates with your target audience, fostering loyalty and conversions.
What We Deliver
- Copywriting & Content Creation – Telling your story with clarity and authenticity.
- SEO-Optimized Content – Increasing your online visibility through targeted keywords and relevant topics.
- Audience Segmentation – Tailoring messages for distinct customer groups, maximizing impact and engagement.
- Lead Magnet Creation
- Positioning
- Portfolio Architecture & UX
- Messaging
- Roadmapping
02
Digital Experience
Platform Integration
Process Automation
Managing multiple platforms can be overwhelming. We simplify this by integrating your CRM, email marketing, social media, and website into a cohesive system. This ensures consistent communication, efficient lead management, and a streamlined workflow.
Key Features:
Automated Lead Capture: Instantly collect and organize leads from various channels.
Task Automation: Schedule follow-ups, property alerts, and client communications without manual input.
Performance Tracking: Monitor campaign effectiveness across all platforms in real-time.
- Website & E-commerce Development
- CRM Implementation & Automation
- Social Media & Content Automation
- Lead Generation & Nurturing Systems
- Omnichannel Marketing Integration
CRM & Chatbot Integration
Enhance client engagement with intelligent CRM systems and AI-powered chatbots. These tools provide immediate responses to inquiries, schedule appointments, and maintain a personalized experience for your clients.
Benefits Include:
24/7 Client Interaction: Ensure no query goes unanswered, regardless of the time.
Personalized Communication: Tailor messages based on client behavior and preferences.
Efficient Data Management: Keep all client information organized and easily accessible.
- CRM Setup & Configuration
- AI Agents & Chatbots
- Automation
- Workflow Efficiency
- Audience Segmentation
Automation
Time is money, and powerful automation can be a game-changer. By offloading repetitive tasks—such as appointment scheduling and follow-up sequences—you can focus on strategy, innovation, and growth. After all, every minute saved is a minute earned.
Automation Benefits
- Appointment Scheduling – Reducing back-and-forth emails with intuitive booking systems.
- Follow-Up Sequences – Nurturing leads and existing clients with minimal manual effort.
- Workflow Efficiency – Freeing your team to concentrate on high-impact tasks that boost revenue.
- Persona/Segmentation
- Positioning
- Personalization
- Messaging
- Third-Party Tool Integration
03
Data Science
Data Platforms
Business Intelligence
Leverage data analytics to make informed decisions. We provide insights into market trends, customer preferences, and campaign performance, enabling you to refine your strategies for better results.
Insights Offered:
Market Analysis: Understand current market conditions and trends.
Customer Behavior: Gain insights into client preferences and behaviors.
Campaign Performance: Evaluate the effectiveness of your marketing efforts.
- Business Intelligence
- Data Strategy
- AI-Powered Customer Insights
- SEO & Local Search Optimization
- Performance Tracking
Data Strategy
A solid data strategy is essential for success in today’s real estate market. We help you collect, analyze, and utilize data effectively to drive growth and improve client experiences.
Strategic Elements:
Data Collection: Gather relevant data from various sources.
Data Analysis: Interpret data to uncover valuable insights.
Data Utilization: Apply findings to enhance marketing and sales strategies.
- Reporting
- Data Modeling & Insights
- Predictive Analytics
- Messaging
- Scalable Architecture
Data Modeling
Predict future trends and client behaviors with advanced data modeling techniques. This allows you to stay ahead of the competition and meet client needs proactively.
Modeling Techniques:
Predictive Analytics: Forecast market trends and client actions.
Segmentation: Categorize clients for targeted marketing.
Performance Metrics: Measure and analyze key performance indicators.
- KPI Tracking
- Positioning
- Data Strategy
- Messaging
- Governance
